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September 25, 2010

The $100 Million Photo Op

Harpo Productions, Inc. George Burns/AP
Harpo Productions, Inc. George Burns/AP

It seems that Zuck and Co. have been forced to stop damage control on The Social Network in favor of damage control on the damage control.

Zuckerberg on Oprah: My $100 Million Donation Is About Kids, Not The Social Network (Gawker)

Waiting for “Superman.” The Reaction?  How about: Waiting for “The Social Network,” with this show and photo as the reaction? Or, the preemption.

So we see Oprah providing Zuckerberg the home-movie opportunity, on national television, to rebut his portrayal in the upcoming Facebook loose docu-movie, using Zuckerberg’s mega-donation to Jersey schools to strategically interject himself into a series of Oprah programs on the future of America’s educational system.

Makes sense the photo produced by Oprah’s company places Zuckerberg far right, so so he not only comes off second to the Jersey politicians at the end of the line, but puts enough distance between Mark and Oprah so as not to look like the blatant power-world PR assist this is.

(caption: In this photo provided by Harpo Productions, Inc., talk-show host Oprah Winfrey, second from left, poses with New Jersey Gov. Chris Christie, left, Newark, N.J., Mayor Cory Booker, second from right, and Mark Zuckerberg, founder of Facebook, during a live broadcast of “The Oprah Winfrey Show” Friday, Sept. 24, 2010, in Chicago. Zuckerberg pledged to set up a foundation to donate $100 million to Newark’s schools over the next five years.)

  • Withnails

    Say what you will about Zuckerberg. Say that he stole the idea and helped to destroy our privacy in a more permanent and pervasive way than anything the federal government has ever done.

    He was part of an enterprise that changed the world. Not many people can say that. He took an edgy, groundbreaking idea, and ran with it. Some would say that he ran away with it; but hat’s a different conversation.

    And what I find significant was that this entire venture was conceived, launched, and developed while in college. That is – getting an education. And for it’s first years, Facebook existed solely as an application for college students. It changed their lives first, before it changed all of ours.

    Facebook will always be part of our higher educational institutions. And to have billionaire Mark Zuckerberg done a huge amount of money to our schools is the most appropriate and necessary result of his success. More people should follow his lead.

    He should be applauded.

  • gmoke

    I see this as less about Zuckerberg and more about beating up on the teacher’s union, the NEA. Oprah along with Bill Gates, Geoffrey Canada, Michelle Rhee and these three were all unanimous in firmly but politely placing a large part of the blame for our failing educational system on teachers. This is a concerted campaign to privatize education and bust the oldest union in the country.

    The picture is a nice photo op with Oprah covered in shiny gold and Zuckerberg looking candid and callow, so young that he has yet to grow into his jacket, the sleeves hanging past his wrists. He’s also the only man who doesn’t have a tie or is wearing a suit.

  • Molly

    I loathe Oprah.

    Well, actually I loathe what she has come to represent – the otherness of exorbitant wealth. Her “favorite things” episodes are an orgy of self indulgence and a real measure of how out of touch with average Americans her bank account has made her.

    As to Zuckerman changing the world, big deal. So did Ghengis Khan.

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